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Project 08 / Other

ELMO Interactive Flat Panels — Product Launch Film

A product launch film for ELMO Interactive Flat Panels. I handled the script and creative direction, focusing on translating product features into clear, real-world classroom moments.

  • ELMO
  • Product Launch Film
  • Script + Creative Direction

I led the creative direction and wrote the script for ELMO’s Interactive Flat Panels launch film. The objective was to present a complex product in a clear, human way—focusing on how the panels fit naturally into classrooms and collaborative spaces, rather than overloading viewers with specifications.

Working closely with the animation team, I shaped the narrative, visual flow, and pacing of the film, translating product features into simple moments of use.